Communications
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Course Descriptions

COM 1011: Introduction to Media and the Information Society
This course introduces institutions, practices, and relationships among media, as well as social trends influenced by technology in the information society. Students examine media within information and entertainment contexts, exploring dimensions of media production, content, audience, and effects. The course explores the history of media in the context of current issues faced by producers of print, broadcast, and online media.
3 credits

COM 2010: Group Communication and Leadership
This course is geared toward helping students acquire the knowledge, skills, and techniques necessary to be both a member and a leader of small groups. At the end of the course, students should be able to understand and describe the roles of each member in a group setting; the fundamental attributes of leadership in group projects; critically reflect on their personal impact (attitudes and behaviors) on the flow of communication in groups; and understand the range of possibilities and constraints involved in group work.
3 credits

COM 2011: Online and Digital Design
This course introduces students to the knowledge and skills needed to create and design online content for a variety of media (principally, but not limited to, conventional and mobile web browsers). Students will learn to give content a meaningful structure, create web graphics using appropriate technologies, and visually style and design web pages. They will learn and practice a complete design cycle from defining goals, to sketching and mocking-up designs, to constructing and testing a finished web site. Throughout the course key web standards and technologies will be used and discussed with an eye toward application and their place in the constantly evolving realm of digital network technologies.
3 credits

COM 2013: Writing for Media
Students will analyze writing process and practices as they report and write for a variety of media and genres. Writing assignments will explore objective reporting, advocacy and narrative writing, and scriptwriting for a range of text, audio, and visual media. Coursework will explore community, regional, and issue-based topics as a focus for writing assignments.
3 credits

COM 2025: Professional Communication
This course will explore methods of communication in professional and organizational settings, the communication needs of professional communities, and publication of professional documents and media. Case studies of organizational and civic communication processes will introduce key issues and techniques, including print and online correspondence, public presentations, and authoring public relations and advertising messages in the context of a communications campaign.
3 credits

COM/ART 2055: Graphic Communication
Theory, graphic design, and publishing processes for print, multimedia, and interactive publications form the basis of this course. Focus includes integration of text and imagery, analysis of audience interaction with media, and role of media design in cultural change and values. Student projects feature the planning and publishing of a comprehensive portfolio of media projects: communications portfolios will show enhanced focus in text applications, and arts portfolios will demonstrate concentration in traditional design and layout skills.
3 credits

COM 3007: Persuasion and Ethics in Media
In this course, students will analyze, construct, and support arguments that engage a range of specific audiences. This course will examine classical and contemporary theories of persuasive communication as practiced in politics, advocacy and social marketing,, advertising, and interpersonal relationships. Students will explore the theories, principles, and methods of persuasion; the role and function of persuasion and presentation of persuasive messages; and concepts of ethical persuasion. Prerequisites: ELA 1000 Images of Nature and ELA 1500 Voices of Community, or permission of the instructor.
3 credits

COM 3010: Media Leadership and Ethics
Professional practices, media history, legal precedents, and case studies of communication issues in the context of the media’s role in civic leadership. This course supports the leadership staff of college and community publications as students analyze and seek resolution for ethical issues common to media. Prerequisite: Any 1000- or 2000-level Communications course.
3 credits

COM/EDU 3012:Environmental Interpretation and Communication
This course will explore the theories, principles, and techniques of interpreting cultural, historical, and natural resources. The course will explore relevant educational, social, psychological, and philosophical theories relevant to interpretative learning and communication. Students will synthesize and apply interpretation theory and methods, refine interpretative communication and publishing skills, and undertake independent research while working on service learning project(s).
3 credits

COM 3013: Communication Workshop
Focused study of academic texts, relevant media, or literary works will provide direction for student writing, research, or projects. A rotating focus for the Communication Workshop includes Social Media: Analysis and Application, Feature Writing, Creative Nonfiction, Documentary Media, and Science Writing, among others. Course may be repeated with a different subtitle focus.
3 credits

COM 3020: Media Advocacy and Campaigns
This course will introduce students to the theory and practice of advocacy communication in professional and grassroots settings. Students will learn to analyze and construct advocacy campaigns across evolving media formats, including textual, visual, performative and digital. Students will learn to consciously construct targeted messages for multiple audiences and distribution models. The course will utilize case studies, readings, lectures, roleplay and authorship to achieve learning objectives. Prerequisite: Sophomore standing or permission of the instructor. Recommended: CMJ 1011 Introduction to Mass Communication.

3 credits

COM 3021: Video and Media Production
This course explores technical and artistic concepts relating to video production and online media authoring. Students take part in group productions in the field and digital studio environment using a variety of production equipment. The class culminates with an individual student production.
3 credits

COM 3025: Environmental Communication
To communicate environmental and science policy issues, media practitioners integrate communication theory and a variety of media publishing practices to produce informational and persuasive campaigns. Students prepare case studies of environmental communication processes, including advocacy campaigns, informational and public policy reports, and objective and persuasive media reporting. With these case studies as models, workgroups will research and author an environmental communications campaign that includes assessment of scientific data and claims, risk and cost/benefit analyses, and use of media to engage an audience in a public policy process. Prerequisite: Sophomore standing or permission of the instructor. Recommended: CMJ 2013 Writing for Media.
3 credits

COM 4010: Media Practicum
A Media Practicum may include creative and management positions in a va¬riety of on- and off-campus media. Students will work independently and with publishing teams to manage and publish a variety of media. Professional issues and standards will be reviewed within the publication team and with the instructor. While Communication Studies majors are encouraged to participate each semester, only four credits of the Media Practicum may count toward the 41 credits of the major requirements.
1-4 credits

COM 4013: Senior Project: Integrated Media Campaign
During their senior year, students will work individually with a faculty advisor to compile a multimedia portfolio of their work that aspires to professional quality. Students will choose a topic for their campaign (whether commercial, institutional, political, or grassroots) and develop a range of integrated content, including some combination of products that demonstrates their understanding and applied skills in working with text, design, sound, video, multimedia, or interactive communications. Prerequisite: Permission of instructor.
1 credit

COM 4015: Communication Studies Internship
During a Communication Studies Internship, a student will enhance skills, and develop career options through focused service with a communications professional. Under the direction of a faculty advisor, a student will arrange a period of practical experience with specific learning objectives that will add mastery to the knowledge and skills acquired in the Communication Studies major. Evaluative reports are completed by student, advisor, and off-campus supervisor.
3 credits

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