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Matt Mayberry Ph.D.

Associate Professor of Business
Dunton Hall 333
One Brennan Circle
Poultney, VT 05764-1199
Email Address:
802-287-8295; Fax: 802-287-8080

For most of my life I’ve been interested in how complex systems work—and why it is that our efforts to make things better often produce unintended consequences. One of my goals here at GMC is to help our students gain a deeper appreciation of how our world works as an interconnected system so that they can create positive change and meet the challenges we face in becoming a sustainable society.
Since 1991, when he transitioned from experimental physics to business, Dr. Matt Mayberry has consulted, taught and facilitated groups around the world. He has over 25 years of computer modeling experience and has developed business simulations for applications in strategy, operational improvement and leadership development. His industry experience includes hospitality, healthcare, high tech, transportation, telecommunications, chemicals, pulp and paper, energy, pharmaceuticals, restaurants, consumer goods, retail, education and the public sector. Dr. Mayberry’s current research interests are in the areas of information integration, innovation, leadership development and organizational transformation. In his spare time, Dr. Mayberry enjoys a variety of outdoor activities, and occasionally he’ll arrange a piece of popular music (e.g. Pink Floyd, Coldplay, etc.) for his wife, a professional harpist.

University of Vermont, Burlington, VT
2002: M.Ed., College of Education and Social Services
Secondary teacher licensure program

Stanford University, Stanford, CA
1993: M.B.A., Graduate School of Business
General management electives in operations, marketing and finance

Massachusetts Institute of Technology, Cambridge, MA
1986: Ph.D., Department of Physics
Plasma physics; experimental fusion energy research
Thesis: An Experimental Study of Lower-Hybrid Current Drive on the Versator II Tokamak

University of California, San Diego
1980: B.A., Highest Honors, Department of Physics
Physics major; economics minor

Professional Experience

Whole Works Consulting Waitsfield, VT
Founder & President 1998 – present


  • Used analytics and qualitative research to help organizations gain insights into their performance limits. Applied dynamic business modeling to clarify cause-and-effect relationships and identify key drivers of business results. Helped clients discover strategic growth and operational improvement opportunities.

  • Employed a variety of continuous process improvement approaches (e.g. lean, six sigma, theory of constraints) to eliminate waste, improve quality and increase throughput in key business processes.

  • Worked with senior leaders and employees at all levels to facilitate organizational transformation. Produced significant improvements in bottom line performance and re-engaged employees in learning and growth.

  • Developed and delivered high-profile leadership development programs for corporate clients. Trained over 2,000 executives, using an experiential learning approach to help senior leaders apply what they learned in a simulated business environment.

  • Clients have included: GlaxoSmithKline, Dow Corning, Nike, Wendy's, British Columbia Ferries Services, Mercy Health Partners, Starwood Hotels and Resorts Worldwide.

  • Industry experience: Solar energy, healthcare, pharmaceuticals, chemicals, retail, consumer goods, manufacturing, transportation, hospitality.

Spaulding High School, Barre, VT
Mathematics Teacher 2002 – 2004

  • Taught Algebra I, Geometry and Math Applications courses for grades 9 - 12.

  • First teacher at Spaulding to incorporate service learning projects into math courses.

  • Created projects that integrated classes at Spaulding (Geometry) with those at the Barre Technical Center (Programming, Drafting).

  • Developed a new simulation-based course for juniors/seniors that helped students apply math in realistic problem-solving situations.

High Performance Systems, Inc., Hanover, NH
Consultant 1997

  • Helped organizations apply systems thinking and dynamic simulation to a variety of strategic business problems.

  • Developed and delivered monthly public workshops. Taught introductory computer modeling and systems thinking skills.

  • Industry experience: aerospace, chemicals, consulting, telecommunications, manufacturing, government, financial services.

Silicon Graphics, Inc., Mountain View, CA
Materials Manager 1993 – 1996

  • Initiated and led reengineering effort to reduce manufacturing cycle times. Pilot implementation of demand-pull processes reduced inventory levels by 30%, decreased customer delivery times from weeks to days.

  • Created a unique simulation game that gained organizational acceptance of proposed process changes. Trained employees in new processes using a computer model to provide a simulated experience with the new process.

General Atomics, San Diego, CA
Associate Staff Scientist 1986 – 1991

  • Developed and managed a $3 million per year experimental research program. Directed collaboration with a national laboratory, saving $1 million in hardware costs.

  • Assisted upper management in winning unprecedented $150 million research contract.

Selected Publications

Matt Mayberry, "Teaching math without an answer key," Community Works Institute website (exemplars and reflections), (written 2004).

Matt Mayberry, Kent Hoxsey, Kerry McCracken, Carl Rendell, "Using systems thinking and system dynamics simulations to reengineer manufacturing processes at Silicon Graphics (SGI)," Journal of Innovative Management 2 (2), 19 (1996).

C. C. Petty, R. I. Pinsker, M. J. Mayberry et al, "Absorption of fast waves by electrons on the DIII-D tokamak," Physical Review Letters 69 (2), 289 (1992).

M. J. Mayberry et al, "Coupling of fast waves in the ion cyclotron range of frequencies to H-mode plasmas in DIII-D," Nuclear Fusion 30 (4), 579 (1990).

M. J. Mayberry et al, "Particle confinement improvement during 2.45 GHz lower-hybrid-current-drive Experiments," Physics of Fluids 30 (7), 2288 (1987).

M. J. Mayberry et al, "Frequency scaling of the lower-hybrid-current-drive density limit in tokamak plasmas," Physical Review Letters 55, 829 (1985).


  • Excellence in Practice Citation for Strategic Leadership Development Program, American Society of Training and Development, 1999.

  • Simon Ramo Award for outstanding thesis research in plasma physics, American Physical Society, 1987.

  • Outstanding Physics Student Award, University of California, San Diego, 1980.

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