YEAR 1
BUS 5010 Communication Management This course provides new graduate students with an introduction to graduate-level communication strategies for academic success in a distance learning environment. In addition, this course examines issues and organizations that affect business and nonprofit organizations in the external environment of the organization. Topics include communication skills; academic rigor; scholarly practices; individual and group presentation techniques; graduate-level research tools; critical thinking strategies and skills; stress and time management; team work dynamics; an introduction to economics, regulatory, political, social and legal elements in the external environment. 1 credit. BUS 5020 Management: A Triple-Bottom-Line Perspective This course examines issues and functions that managers confront in day-to-day operations. In addition, this course introduces the principles and tools for managerial use in the development, implementation, and review of strategy for organizations. Topics include strategic planning principles and tools; strategic corporate social responsibility; industry analysis; competitive analysis; alternative and implementation strategies; and environmental sustainability and the interests of all the stakeholder groups as sources of competitive advantage. 3 credits. Prerequisite: Communication Management or by permission of instructor. BUS 5030 Management of People at Work This course examines the human resources function in organizations. Topics include social stewardship perspectives; organizational behavior; optimizing individual performance; leadership and power; global human resources; and human capital development. 3 credits. Prerequisite: Communication Management or by permission of instructor. BUS 5040 Information Assets & Technology Management This course examines the management of a changing technology environment, including processes associated with the identification, acquisition, and implementation of technology-based strategies to sustain competitive advantage under the tenets of ethical leadership and corporate social responsibility. Topics include knowledge management; decisions support systems, technology infrastructure, and stakeholder concerns. 3 credits. Prerequisite: Communication Management or by permission of instructor. BUS 5050 Marketing and Managing the Customer Relationship This course examines marketing principles by which products and services are designed, priced, promoted, and distributed. Topics include forecasting demand; value proposition, product and service certifications related to environmental impact, new product management, brand management, price margin management; marketing mix across channels; behavioral marketing; customer relationship management; and strategic marketing planning. 3 credits. Prerequisite: Communication Management MBA or by permission of instructor. BUS 5060 Statistics & Quantitative Methods for Management This course prepares the manager to use the principles of data analysis and their applications for management problems. Topics include business research, techniques of classification, summarization, and display of data; application of probability models for inference and decision making; and tools that support analysis and incorporation of a multiple stakeholder view of the firm. 3 credits. Prerequisite: Communication Management or by permission of instructor. BUS 5070 Stakeholder Economics & Corporate Performance Management This course examines principles and tools in economics for managers to use in making organizational decisions. The focus is on the application of economics in operating and planning problems using information generally available to the manager. Topics include pricing; market structures; expansions and recessions; monetary policy; and the new economy. New measures of value added that address sustainability and other stakeholder group impacts are examined. 3 credits. Prerequisite: Communication Management or by permission of instructor. BUS 5080 Accounting for Managers This course examines the principles of financial and managerial accounting for effective managerial decision-making and assessment of the financial strength of organizations. Discussions will include the essentials of cost accounting; minimizing the costs and risks posed by operations, developing effective operational planning and capital budgeting processes and managing more effectively a firm's investments. 3 credits. Prerequisite: Communication Management; Statistics & Quantitative Measures; and Stakeholder Economics; or by permission of instructor. YEAR 2 BUS 6090 Capstone Project I The field application project is a capstone course in which the graduate student evidences the ability to apply GMC MBA learning to an applied project that integrates finance, marketing and other functional disciplines to result in a strategy design and implementation plan that supports organizational effectiveness. The student will work with an instructor to achieve a project approval and completion plan. 1 credit. Prerequisite: Completion of first year courses or by permission of instructor. BUS 5090 Ethical Issues & Legal Environment This course examines how the legal environment shapes managerial decision-making and the ethical issues that emerge. Topics include the regulatory environment, contracts, business torts, partnership and corporations, anti-trust, environmental law, employment law, and ethical considerations in business from a stakeholder theory perspective. 3 credits. Prerequisite: MBA/511. Prerequisite: Communication Management or by permission of instructor. BUS 5110 Financial Measures of Value Added This course examines the principles of finance and financial techniques for effective management decision-making in the organizations that follow a triple-bottom-line approach. The focus is on understanding and analyzing financial information such as carbon credits and stakeholder issues and integrating them into effective financial decisions. Topics include forecasting; green investing; cash and capital budgeting; working capital management; non-profit metrics, carbon credit and similar markets and risk management. 3 credits. Prerequisite: Accounting for Managers or by permission of instructor. Major Concentration Courses (General Business) BUS 6010 Leadership, Values, and Decision Making This course explores successful and controversial issues surrounding how and why senior leaders set and deploy organizational values, short and long-term directions, and performance expectations that achieve sustainable organization practices. The focus is on organizational learning and social and environmental stewardship. 3 credits. Prerequisite: Completion of core course sequence or by permission of instructor. BUS 6020 Competitive and Strategic Management: A Stakeholder Approach This course examines the development of "stakeholder management" as it has come to be applied in strategic management. The course examines recent work on stakeholder theory and suggests how stakeholder management has affected the practice of management. The emphasis is on integrating the multiple stakeholder approach into the development and implementation of effective strategy. 3 credits. Prerequisite: Completion of Leadership, Values, and Decision Making. BUS 6091 Capstone Project II The field application project is a capstone course in which the graduate student evidences the ability to apply GMC MBA learning to an applied project that integrates finance, marketing and other functional disciplines to result in a strategy design and implementation plan that supports organizational effectiveness. Working with the instructor, the student will conclude the MBA/521 approved project, prepare a written report and present the findings to the MBA Committee. 2 Credits. Prerequisite: Completion of core and concentration courses, Capstone Project I; or by permission of instructor. Major Concentration Courses (Non-Profit Organization Management) BUS 6110 Strategic Management of Nonprofit Organizations This course examines the unique concerns of nonprofit business management. Topics include the daily role of boards of directors; fund development and marketing; public and government relations; educational programs and certification; information services; and human resources management. 3 credits. The student may choose either of the following courses: BUS 6120 Nonprofit Organization Financial Statements & Performance Evaluation This course examines the fundamentals of financial management and performance evaluation for nonprofit organizations. Topics include nonprofit financial statements preparation and analysis; and performance evaluation by board, donors, funders and other stakeholders' perspectives. 3 credits. BUS 6130 Marketing and Brand Management Strategy for Nonprofit entities This course applies the marketing discipline to the nonprofit sector. Topics include brand management; alliances; marketing goals and planning; and tactical implementation. 3 credits.
